your customers can find you !
How many boating sites are there?
show there are 4,310,000 boating sites on the internet.
do all those potential customers find YOUR business ?!
you tried to find anything on the web lately?
How long did it take to find it? To sort
through all the other sites listed that really had nothing whatever
to do with what you wanted to find?
The problem isn't finding
SOMETHING, it's finding ONLY the something YOU want, or, in this
case that your customers want .... YOU and your business!
The major search engines have been hit hard
by the "dot com" and high tech stock markets as well as
by the recent recession and other things like 9-11. This is no secret
and it is effecting the way the web industry does business.
For a while, everyone thought that banner advertising was going
to solve all their profit problems and sustain high end servers
and phone lines.
Well it hasn't worked out that way. Unfortunately, most banner ads
annoy more people than they attract.
So, web site registration on the major search engines is going from
free to ... cash up front. Now it costs you to be listed on the
major web search engines. And each one charges you separately. Now,
Yahoo (TM) charges $200 per month just to be listed on their site,
is the affordable, cost effective and just plain better alternative.
On 360 Boating.com
you can show ALL the categories that describe
your business and the major brand names you
offer so your customers can find exactly what they are looking
boating related businesses ... no pet stores and no car
we list 360 Boating itself with the all major search engines
so that even if your customers don't start their search here
at 360 Boating they will find your listing here, quickly
and easily no matter where they start looking.
And of course 360 Boating links to your own business
web page and e-mail address so your customers can
focus on your full site.
From your customer's
point of view, 360 Boating.com is truly
"one stop shopping".
Not theirs or
Your 360 Boating listing includes
a 256 word text field in which you enter any text, advertising,
notices, sales and events copy that you choose.
You control the timing and the text. You
can change the copy anytime you want to reflect whatever
you want to say. You can advertise urgent events and fast
breaking sales news. You can logon 24 hours a day, 365 days
a year from any Internet access point and make the changes
you want. You can change your ad copy day by day, every
day if you wish .(2)
is the next step in the evolution of the web search engines.
If you have any questions
please drop us an e-mail.
Cost and Benefit
Other search engines bill you
by the hit. OK, so $0.07 per hit sounds good; but, your bill can
"hit" $1000 based on regular traffic of 15,000 users. Now 15,000
hits sounds pretty good, but hits aren't sales and sales are what
it's all about. Out of that what do you get?
Standard market analysis shows that that many hits might give you
15 sales on a good day - but more likely only 1.5 sales. Marketing
experts know that most advertising only results in a 0.1% return
on a good day. Is your product or business going to be able to afford
a $1000 overhead on one sale?
But let's say you do go for their $1,000
... then what? OK, so now you're listed and no one can find you!
The major search engines sort your web site and its pages based
on words not content. A potential customer trying to find you
has to sort through the hundreds or thousands of responses to her
question that have any word in them that looks like maybe it might
apply to your business. Many of the responses may have absolutely
nothing whatsoever to do with boating, or, more importantly, your
business. The sites that show up at the top are the sites that
are paying the most money to the search engines. But, checking out
all the "wrong" replies adds to your site hits...oh, that's
at $.07 per hit, isn't it? ... right! In our opinion, those kinds
of search engines are catering more to their bottom line and not
So, we do it differently ... simply, easily,
fairly and much, much more economically.
At 360 Boating.com
you list your business, offer your goods and
services and advertise them the way
you want, when you want and change that material whenever
you want ... all for about 27 cents a day....total, no hidden extras.
No matter how many "hits" your listing gets, the cost
won't go up !!
Statistics from a "Yahoo (TM) Search" for "boat"
Time Advertising (RTA) requires that you have an active Internet
link and Internet browser software. RTA is accessible by Internet